About the reVITALize Toothbrush Collective
WHAT IS REVITALIZE
We are "ReVITALize," and our goal is to bring the collective consciousness of Burning Man to the outside world through a recycling program aimed at kids across the country. Embracing the Burning Man principle of "leave no trace," the ReVITALize program seeks to engage, educate, and enlist kids to join the fight against the full-blown plastic epidemic that threatens our environment, starting with their TOOTHBRUSHES.
Over ONE BILLION toothbrushes, which take hundreds of years to decompose, make their way to landfills annually. To further exasperate the epidemic the American Dental Association (ADA) now recommends replacing your toothbrush every three months, further threatening the stability of our environment.
ReVITALize's intent is to lessen the plastic plaque of the earth. Let's use our power to ReVITALize our youth's awareness of environmental and social responsibility and ignite their passion for the artistic power of a collective, and help them understand how their small contributions can make enormous differences in the world.
WHY BURNING MAN
So why Recycle and why Buring Man? Well it's one of the 10 noteworthy Burning Man principals.
This annual art event and temporary community is based on radical self-expression, and more importantly, self-reliance. It brings over 75,000 people to the Black Rock Desert of Nevada from all over the globe. Unfortunately, as we know, our home isn't as indestructible as we once thought. We want to extend the Burning Man practice outside its borders and relay the positive effects onto the public at large. Creativity and care for our planet are two foundational principals out on the playa. By marrying the two we plan on crafting a representational art installation made out of your collected toothbrushes; which will continue to educate, raise awareness, and hopefully ignite new ways we can collaboratively put this planet back together.
We have been fortunate to secure some extremely wonderful and relevant partners to support this campaign:
ReVITALize has been most fortunate to have partnered with TerraCycle, a highly-awarded, international upcycling and recycling company that collects difficult-to-recycle packaging and products and repurposes the material into affordable, innovative products. The already produced plastic will continue to live in a full circle journey vs. a one-time use. This is a "Cradle to Cradle" concept that ensures a landfill less crowded. http://www.terracycle.com
Getting Involved Is Simple!
DONATE TO HELP COMPLETE FABRICATION OF THE SCULPTURE
We are looking to our friends, family and the community to help "bring us to the finish line," on project Desert Disco Ball and are hoping to raise $16,000 to subsidize the completion of fabrication, as well as fund the logistics of transportation and installation at Burning Man 2013.
Follow link to view other spectacular Burning Man masterpieces:
reVITALize Toothbrush Collective
Watch the inspiring background video behind the collective
Disco Ball Fabrication: Frame Being Built
Look for the recycle bins in your local school. We've already collected 1000's of toothbrushes. Keep them coming!
Scott London and Yarrow Mazzetti from Overkill Talking Disco Ball Fabrication
Disco Ball Fabrication: Structure Being Formed
see your contribution light up the playa at burning man 2013
Vision of the disco ball on the playa